Disclaimer and Privacy Policy

MessagingAppLab.com is a portal dedicated to the world of WhatsApp, created and disseminated for purely recreational reasons, with no pretense of providing factual information. MessagingAppLab is not intended to be considered as a newspaper, as it is not run by journalists and is not updated daily. 

Cookie Policy – Disclosure

Fulfilling our obligations under Art. 10 of Directive n. 95/46/EC, Directive 2002/58/EC, as updated by Directive 2009/136/EC, Article 13 of Legislative Decree n. 196 of 30 June 2003, and the general measure (web doc. n. 3118884) of the Authority for the protection of personal data, published in the Gazzetta Ufficiale n. 126 of 3 June 2014, record of measures n. 229 of 8 May 2014 regarding Cookies, we proceed with the disclosure related to those themes.

What are Cookies?

Cookies are small text files that are installed on your computer, smart phone, or tablet when surfing the web. The sites you have visited send cookies to your browser (such as Internet Explorer, Mozilla Firefox, Google Chrome, Safari, Opera) which stores them and then re-transmits them to the websites on subsequent visits. Cookies may also be sent to your browser by third parties, which means that while browsing a specific website, elements from other sites may be present that have cookies, such as images, sounds , maps, and links to other pages.

Specific types of user data are stored, depending on the type of cookie and its intended use, for example, to make using a site more efficient, to enable specific functionalities, or to monitor page activities during user sessions.

In particular, cookies can store user preferences, thus eliminating the need to repeatedly enter the same information during navigation (such as your username and password), as well as permit the analysis of the services used and content provided by a website in order to optimize the browsing experience and services offered.

Types of Cookies

Cookies are divided into two macro-categories: Technical Cookies and Profiling Cookies.

Technical cookies, usually installed by the owner or operator of a website, are used “for the sole purpose of transmitting a communication on an electronic communications network or, as strictly necessary, for sending to the provider of a service of a company the information explicitly requested by the subscriber or user to deliver that service” (see Art. 122, paragraph 1 of the Italian Privacy Code).

For the installation and use of technical cookies, the prior consent of the person involved is not required.

Technical cookies are further subdivided into the following types:

  • browsing or session cookies , which guarantee normal browsing and use of the web site permitting users, for example, to make purchases or to authenticate themselves in order to access restricted areas. These cookies are not stored permanently on the user’s device and are deactivated automatically when the browser is closed. Their use is linked to the transmission of identifying data needed to allow secure and efficient navigation of the pages. Session cookies do not in any way allow the acquisition of the user’s personal identification data;
  • cookie analytics, which are used to anonymously collect information on the use of the site and create statistical analyses of both page views and user behavior. This anonymous analysis provides information and suggestions for improving site quality and making more frequently searched contents more easily available to users. Cookie analytics can be sent from either the site or from third-party domains, and do not in any way permit the acquisition of personal identification data. Cookie analytics, even though they collect data anonymously, shall be treated as profiling cookies if installed by third parties (ex. Google analytics), as indicated by the Italian data protection Authority;
  • functionality cookies: which are treated as technical cookies when used directly by the site operator to collect aggregate information on the number of users and how they visit the site. These cookies allow the user to browse based on a set of selected criteria (for example, language, products selected for purchase) in order to improve service.>

Profiling cookies are used to create user profiles and to send advertising that is aligned with the user’s preferences manifested while navigating on the Internet. These cookies are particularly invasive to user privacy; for this reason, European and Italian regulations require that the user be adequately informed regarding their use so that they are able to express their consent. Article. 122 of the Italian Privacy Code provides that “the storage of information in the user or subscriber’s terminal equipment, and access to already-stored information, are only allowed on condition that the user or subscriber has given their consent after having been informed by the simplified procedures referred to in Article 13, paragraph 3 of the Privacy Code.”

Third-party cookies:

Google Analytics

This Platform uses Google Analytics, a web analysis service supplied by Google, Inc. (“Google”) using cookies that are placed on the user’s computer to enable aggregate statistical analyses regarding the use of the visited website.

The data generated by Google Analytics are stored by Google as stated in the Privacy Policy available directly from the Google Analytics website. To consult the Privacy Policy of Google, the independent owner of the data processing performed by the Google Analytics service, please consult their website:



Advertising (Google AdSense)

These services allow user data to be used for the purposes of commercial communication in various forms of advertising, such as banners, in relation to the user’s interests. This does not mean that all personal data are used for these purposes. Information and conditions of use are given below.

Some of the services listed below may use cookies to identify the user or use behavioral retargeting, displaying advertisements tailored to the user’s interests and behavior which are also detected from outside of this Application. For more information, we recommend that you read the privacy policies of the respective services.

Google AdSense is an advertising service provided by Google, Inc. This service uses the “Doubleclick” cookie which tracks the use of this Application and user behavior in relation to the advertisements, products, and services offered.

The user can decide not to use the Doubleclick cookie at any time by deactivating it:


Personal data collected: Cookie and usage data

Processing location: USA – Privacy Policy

Social network buttons and widgets

Social network buttons are those buttons depicting icons of social networks (for example, Facebook and Twitter) and allow users to interact directly with social platforms by clicking on buttons while navigating.

This Platform incorporates buttons and widgets from Facebook, Google Plus, and Twitter which involve the installation of cookies, including profiling cookies, from these sites. However, no information is shared by the site where the button and widget is embedded. For more information, including how to disable these cookies, please consult the following links:

For Twitter (Twitter, Inc.)

Policy Privacy

Policy Cookie

For Facebook (Facebook, Inc.)

Policy Cookie

For Google (Google, Inc.)

Policy Privacy

Policy Cookie

MessagingAppLab.com also includes widgets from YouTube and Google Maps. These widgets are recognizable by their logos and allow users to interact directly with these social platforms by clicking on them.

Types of cookies used by MessagingAppLab.com

MessagingAppLab.com uses technical cookies, for which it is not necessary to seek user consent, for the sole purpose of ensuring the normal navigation and use of the website, to gather information about site usage, and to create statistical analyses of both page views and user behavior.

Therefore cookies from Google, social networks, and Google Adsense may be used on the websites.

How to disable cookies

Cookies from MessagingAppLab.com can be turned off at any time. The deactivation procedure varies according to the browser used. Below are the deactivation procedures for various different browsers:


  • Internet Explorer 9.0+

To block the installation of new cookies:

  • Open the Tools button from the menu bar
  • Click on Internet Options
  • Click the Privacy tab at the top
  • Move the slider to “Block all cookies”

To remove existing cookies:

  • Open the Tools button from the menu bar
  • Click on Internet Options
  • Click on the General tab
  • Below the heading “Browsing history,” click on “Delete”


  • Internet Explorer 8.0+

To block the installation of new cookies:

  • Open the Tools button from the menu bar
  • Click on Internet Options
  • Click the Privacy tab at the top
  • Click on “Sites”
  • A new window entitled “Per site privacy actions” will open
  • Enter the URL of the website in the “address of website” box and click on Block

To remove existing cookies:

  • Open the Tools button from the menu bar
  • Click on Internet Options
  • Click the Privacy tab at the top
  • Click on “Sites”
  • A new window entitled “Per site privacy actions” will open
  • The “Managed websites” box will include a list of all websites visited
  • To remove all cookies, click on the “Remove all” button


  • Internet Explorer 7.0+

To block the installation of new cookies:

  • Open the Tools button from the menu bar
    Click on Options
    Click on the Privacy tab at the top
    Click on the Advanced button
    Select “Ask for confirmation” for both of the options “First-party cookies” and “Third-party cookies”

To remove existing cookies:

  • Open the Tools button from the menu bar
    Click on Options
    Click on the General tab at the top
    Below the “Browsing history” heading, click on “Delete”
    Click on “Delete cookies”

More information on the deactivation of cookies for Microsoft Windows Explorer can be found at: http://windows.microsoft.com/en-us/windows-vista/block-or-allow-cookies


  • Firefox 2.0+, 3.0+, 4.0+

To block the installation of new cookies:

  • Open the Tools button from the menu bar
    Click on Options
    Click on the Privacy tab
    Disable the box “Accept cookies from sites”

To remove existing cookies:

  • Open the Tools button from the menu bar
    Click on Options
    Click on the Privacy tab
    Click on “Clear now”
    Select “Cookies”
    Click on “Clear private data now”

More information on the deactivation of cookies for Mozilla Firefox can be found at: http://support.mozilla.org/en-US/kb/Enabling%20and%20disabling%20cookies


  • Google Chrome

To block the installation of new cookies:

  • Open the Tools button from the menu bar at the upper right
  • Click on Settings
  • Click on “Show advanced settings”
  • In the “Privacy” section, click the Content settings button
  • In the “Cookies” section, Click All cookies and site data to open the  Cookies and site data dialog:
  • To delete all cookies, click Remove all at the bottom of the dialog.
  • To delete a specific cookie, hover over the site that issued the cookie with your mouse, then click the X that appears on the right corner.

More information on the deactivation of cookies for Google Chrome can be found at: https://support.google.com/chrome/answer/95647?hl=en


  • Safari

To block the installation of new cookies and remove existing cookies:

  • Go to the Safari menu (the icon in the upper right of the browser) and select Preferences
  • In the pop-up window that opens, select the Security icon (in the form of a lock)
  • Under the “Accept cookies” entry, select the “Never” button

More information on the deactivation of cookies for Safari can be found at: http://www.apple.com/legal/privacy/


Protection of rights

As a data subject, you have the right at any time to obtain confirmation of the existence of your personal data and to know its contents and origins, verify its accuracy, and request its integration, updating, or correction (Art. 7 of Legislative Decree n. 196/2003).

Under the same article, you have the right to request the erasure, anonymization, or blocking of any data processed unlawfully, and to object, on legitimate grounds, to their processing.



Personal data collected through this website will be processed based on principles of fairness, legality, transparency and privacy protection, subject to and in compliance with Legislative Decree n. 196 of 30 June 2003.



The graphics, content, and layout of all pages are the exclusive property of the MessagingAppLab website and their respective authors. Without prior written permission, these texts or materials may not be reproduced, in part or in whole.

The copyright of the photos present on this website belongs to their respective authors.



MessagingAppLab assumes no responsibility for any errors or omissions contained in this website, or any malfunctioning of or inaccuracies in the services offered. We reserve the right to make changes in the published material or services offered without prior notice. In addition, MessagingAppLab assumes no responsibility for any contents or services of websites which may be accessed through this site.

Furthermore, the existence of a hypertext link to another website does not imply approval or acceptance of responsibility by this Company for the content or use that website.

It is the user’s exclusive responsibility and obligation to take all necessary precautions to ensure that any material downloaded and used is free of destructive elements, such as viruses, worms, trojans, etc.

MessagingAppLab will in no event be liable for any partial or total loss, direct or indirect, resulting from the use of this website or other websites connected to it by hypertext links, including but not limited to, damages such as the loss of profits or sales, interruption of business or professional activity, loss of programs or other kind of data located on the user’s computer or other system, even when this Company and the National Institute for Foreign Trade have been made expressly aware of the possibility of such damages.

MessagingAppLab assumes no responsibility for any damage caused, directly or indirectly, by the information available on its pages.

With reference to the content of this agreement, read and expressly accepted, it should be noted that the rights and obligations arising from it shall be subject to Italian law.